Open it and you have two options: Photos, Wikipedia. Check Photos, and thumbnails of photographs will be displayed over the map you’re looking at.
Google Maps has integrated pictures from Panoramio, an online service that lets you georeference your picture on Google Maps.
Here’s an example search for Rome, Italy (see it in action)
It looks so good, it doesn’t need any more words, but just an exploratory trip (in every sense).
Imagine reporting on your next field mission with pics and maps…