“Social media is using the Internet to instantly collaborate, share information, and have a conversation about ideas, and causes we care about, powered by web based tools.” – [We Media] Social media offers a move from “push” communications towards a place where we can interact with our constituents and engage with them in ways we never could before. It enables us to network with colleagues and some stakeholders.
Objective of the workshop: Introduce researchers, communications professionals and knowledge sharing practitioners to social media tools and support their social media strategy development. As a participant, you will:
- Obtain an understanding and appreciation of the role and value of social media.
- Learn how to apply social media concepts and tools to both gather information and increase the dissemination of your information.
- Learn how to apply social media concepts and tools for collaboration and interaction with your organization’s staff and partners.
- Learn from participants of mixed professional and organizational backgrounds.
Outline of the 3-week event
- Week 1 – Introductions, conversations and assessment of your communications needs and goals.
- Week 2 – Social Media Tools (wikis, blogs, twitter, file and photo sharing, and many more). You can join the exploration of a range of tools or start a new discussion on tools of your own choice.
- Week 3 – Social Media Tools and strategies. How these tools can help you to achieve your knowledge sharing goals. Develop your strategy.
Number of participants: minimum 22,maximum 30
Dedicated time: A minimum of one hour per day, asynchronous (you decide when you go online), as well as two telephone conversations, one during Week 1 and the other during Week 3. Optional synchronous calls or chats may be offered if there is an interest.
Open to: CGIAR staff, partners, agricultural and development organizations
Platform: Moodle, Skype and/or telephone. If you choose to use a landline, you will be responsible for long-distance costs. You should have regular access to the Internet. Some tools may not be accessible for those with low bandwidths. You may need to check with your IT department, as some web-based services you wish to explore may be currently blocked in your organization and you may need to seek support to access them.
Facilitators: Nancy White (Full Circle Associates), Simone Staiger-Rivas (CGIAR-CIAT), Meena Arivananthan (CGIAR-WorldFish)
Cost: USD 500
Please write to Simone Staiger-Rivas (firstname.lastname@example.org) for questions and subscription by May, 15 latest.